Reach A Wider Audience by Translating Your Website
Consider your website as the window display of your store. What people see through that window plays a vital role in the development and success of your company. Did you know that breaking language barriers boosts the chances of making your business global?
Translating your website through a translation agency is the first vital step in getting clients from other nations. You see, to reach 87 percent of online users, you would require at least ten different languages. Now, imagine how much your business could earn by translating your site into two or three languages only.
If you are still not convinced of what we’re trying to say, take a look at these reasons why you must get your website translated today.
- Boost your customer base
In the worldwide market, efficient website transcreation is vital for many reasons. For brands to attract global consumers, web pages should be served in their mother tongue. Different research has concluded that approximately 72% of consumers spent most of their time online visiting sites in their native language. The same amount of individuals also indicate that they are more motivated to make a purchase when the product info is on a familiar dialect.
It just makes sense that consumers want a shopping experience in their mother language wherever possible.
- Improve global SEO
Did you know that global SEO is one of the most efficient methods for establishing a global presence? It will drive traffic to your website, generate leads, and increase other supporting aspects. Ultimately, maintaining a global SEO approach can increase your conversions that are the center of any thriving online business.
- Your competitors offer a multilingual site
If your rivals are serving a wide array of audiences around the globe via a multilingual website, they tend to capture more eyeballs and revenue online. Simply put, the longer you run with no Translation Agency, the higher your competition grows across international communities.
- Establish a stronger brand
If a brand can build a foothold in global markets, it reaps the benefits of fortifying its brand on a worldwide scale. For instance, Amazon, Pepsi, and Nike didn’t become the household giant names they are now by offering audiences with English-only contents.
- Establish trust internationally
Usually, online consumers shop with sites which they think reliable and honest. If a site is in a language which people do not understand, they tend not to trust it. However, a website which is presented accurately and carefully in a different language offers an air of authority, refinement, and worldwide credibility which aids to create a massive consumer confidence. Thus, a translated website offers your consumers the impression that your brand truly cares about their shopping experience.
To sum up, with these reasons for Translate your Website, it is perfect time you hire a translation agency to reap the great benefits of a multilingual site. No doubt, translating your site will provide amazing returns to you when done right. Hire a translation agency today!
DIGITAL FLIPBOOKS MADE FROM PDF DOCUMENTS
Simply put, a flipbook is a PDF viewer with multiple ways of enriching a PDF document. An online flipbook creator can be used to convert PDF to flipbook, thus allowing you to add much enrichment. The various kinds of interactive features that can be added include;
- E-commerce integration
- Links to relevant pages on your website which visitors are to check
- Animations, etc.
FlipHTML5 is a free flip book maker configured to convert PDF to HTML5 page flip eBook. Digital flipbooks made from PDF documents offer a good number of advantages over marketing with PDF materials. Some of these benefits are;
- Very quick load time – If critical information about your brand or products takes more than a few seconds to load, the chance of people reading it will reduce.
- Access to download, save or print a document with ease.
- Availability of animations and lead generation tools.
- Saves a lot of time for updates, searching relevant information and use of a custom link.
- Easy to integrate your digital flipbook with your e-commerce platform.
- Opportunity to track reader’s behavior on pages viewed per user or your documents.
For some organizations, the cost of using a digital flipbook maybe a major concern since they are already using PDF. However, if you want to push your brand ahead of your competitors, then switching from PDF to digital flipbook shouldn’t be a major challenge. All it requires is to use an online flipbook creator like iPaper to convert from PDF to flipbook format. Here are simple steps on how to make a digital flipbook from PDF document;
- Make a PDF – Create a PDF that contains all the essential content of publication like size, readability, links, white space, and good visuals.
- Convert from PDF to flipbook – use digital publishing platform to convert your PDF to flipbook and make epic piece of content about flipbook converters
- Attach interactive features – Interesting features like links, animations, forms, pop-ups, videos, and e-commerce, can be added for better reader experience.
- Promote it on all platforms including social media platforms for extensive publicity.
- Run continuous evaluation and optimization analysis on your publication using Google tag manager, Google analytics or Facebook tracking pixel.
8 Web Design Trends You Should Be Using in 2017 and Beyond
2017 is quickly drawing to a close, but that doesn’t mean 2017’s web design trends are about to fade away. In fact, if history has taught us anything, web design trends usually tend to build on those from previous years; never really going away, but instead evolving into related yet more effective techniques.
In other words, if you haven’t mastered the following web design trends from 2017, now is a great time to do so. Because they’re not likely to go anywhere.
[Stripe Gradient image]
I think we have Google to thank in part for this trend. Without their introduction of Material Design to the playing field a few years ago, bold, bright color palettes may have taken longer to reach the level of popularity they’re seeing today. And it’s these striking color palettes that have nicely evolved into the use of gradients and textures, which always add a layer of intrigue to web design.
2. Modular Design
[Hatch Modular image]
Of all the noteworthy trends on this list, this one probably has the greatest staying power. With responsive design no longer optional, websites must now all be constructed in a manner that can break down easily enough for uncompromised viewing on smaller screens.
Modular design works with this idea that websites should be broken into grids for easier responsiveness. The more “blocky” a design is, the easier it’ll break apart and rearrange itself based on the size of the viewing device’s screen. Modular design consequently does a great job of breaking up what would otherwise be large blocks of text into smaller, more digestible pieces, too, which also improves the user experience. An example of a great modular design is from a realtor in Sandpoint idaho.
3. Geometric Design
[WPMU DEV Geometry image]
Technically, modular design is a specific type of geometric design; one that employs the use of a series of rectangular and square spaces to break up content. Geometric design, in general, involves the use of straight lines, geometric shapes (e.g. triangles, circles, trapezoids), and the strategic utilization of space. Some websites use it throughout their designs (as in the example above) while others make use of it in simple elements like icons.
4. Bold Typography
[Barkbox Typography image]
Over the past few years, minimalism has really taken hold of websites, which is a smart choice. Minimalism puts the focus on relevant, informative, and engaging content and less on overwhelming visitors with a busy web design. Visitors no longer have the time or patience to hunt around websites, which is why this design technique works.
Designers have since learned that “minimalism” doesn’t always mean “simple”, and that’s why we’re seeing so much big and bold typography welcoming us to websites these days.
[v76 Popup image]
While some might argue that popups aren’t really a design trend so much as a design element, I’d beg to differ. Popups play an important role in a growing number of websites, which is why there are now so many tools, extensions, and plugins to help website owners and designers customize the look, messaging, and behavior of their popup messaging. And, unlike how they used to behave, popups now remain within the on-site experience, which makes them less of a nuisance and more of an “Ooh! How long is this special offer available for?”.
6. Less Stock Photography
[Apple Photography image]
Photographers and bloggers are no longer the only people whose websites you’ll find littered with real photography anymore. While it may have made sense for many businesses to utilize stock photography to communicate their “story” and message to visitors in the past, that’s not what consumers want to see anymore (especially millennials).
They want brands to be humanized. They want to feel as though they’ve made a genuine connection with the people behind them and aren’t just another number or sale. And they want more transparency. Real photography of products, teams at work, corporate headquarters, and more give websites the opportunity to establish a deeper connection with visitors.
7. Video Backgrounds
[Austin Eastciders Video Background image]
According to YouTube, people have watched over a billion hours of video content every single day in 2017. The crazy thing about that statistic is that there were only 500 million video views per day just two years ago. Needless to say, video marketing is where every business and website needs to be heading. Make sure your cheap web hosting provider allows video hosting.
The only problem with video is it can be expensive and time-consuming to create your own custom content, which is why we’re likely seeing so many video backgrounds (known as cinemagraphs) in web design right now. That’s not to say they’re not as genuine, professional, or effective as custom promotional videos, but they are definitely easier to acquire or make.
[Keep Earthquakes Weird Animation image]
The animation trend is something that was really only accessible to large corporations just a couple years back. However, it’s become easier now to build animations into websites through the use of plugins and extensions. And sometimes it’s not even about creating a totally animated site. There are some websites that add touches of movements to certain elements or page transitions that offer just enough “wow” factor to keep visitors engaged and wanting to see more.
So, there you have it. These are the 8 web design trends of 2017 that you should start using if you haven’t already… because they aren’t going anywhere.
Nathan James Oulman loves to read books on Pigeon breeding. When he is not busy doing that he writes about google web hosting at his site.
The website design industry has numerous experts who can offer you their services to various satisfactory status but still troll behind the level of satisfaction from the services of Magicdust. Understand that a website is vital and it might even decide the achievement or disappointment of your online business. The design is by all account not the only thing that is required in having a fruitful website. When you are considering having a website, it is critical to think about a few different variables which incorporate route, usefulness and duplicate composition. These are a portion of the components that if well dealt with will give you an effective website. Before now, I just had prelude information of having my website designed until I went over Magicdust, a website architecture company that adjusted me significantly more than what I paid for. To come clean, I was awed.
Magicdust is a master in giving website design services; I know this since I have profited from the mastery. On the off chance that you are in the locality or within Adelaide, this is the opportune time to give your business a lift by using a website design Adelaide service for a rebranded online mindfulness for your business.
There are two things that you ought to guarantee your site has. The site should be easy to understand and ought to be simple and easy to explore. You ought to realize that having an all around designed website is insufficient. You ought to consider your objective web index, for example, Google, Yahoo or Bing.
Know that a decent web designing company will dependably comprehend your intended interest group. For instance, if your administrations/items are focusing on a particular urban range, you ought to go for a website specialist in that particular zone. This can be useful in light of the fact that the designer will have foundation data on the region and individuals in that particular range. A nearby web designing company like Magicdust will be knowledgeable with the proper strategies that they can use to pull in the intended interest group.
Since you need to have a decent website, it is essential to go for a company that has a decent notoriety like Magicdust. This will help in guaranteeing that you will be given quality administrations that will confirmation to be advantageous over the long haul.
What differentiate web designing from web development?
A considerable number of people wrongfully identify web designing and web development to be identical aspects. Making things more complicated, most of them use these two terms interchangeably. The truth is, however, web designing and web development are different aspects that help to form a website. The appearance and the feel of a website are looked after under web designing while the functionality of the website is decided under web development.
The aspect of a website can be put into four main categories;
Appearance and feel – Graphics, color themes, navigation elements, buttons etc
Functionality – How the website functions including interactions
Usability – User-friendliness of the website
Content – The textual contents that provide information
- Appearance and feel of the website
The appearance of the website is looked after under web designing. The main intention of this aspect is to create a strong first impression on the user. Regardless of the usefulness, your website will find it difficult to attract users if it doesn’t have a presentable appearance. Creativity, patience, innovation and exceptional aesthetic sense are key elements to build a great appearance.
One of the main parts looked after under web development is the functionality of a website. There are various languages to improve the functionality nowadays; Perl, PHP and JAVA are some of the popular examples. The developer determines whether the pages work independently or linked to a database. Interactive aspects including various animations are notable aspects of functionality. Developers use various effects to provide a better functionality and increase the effectiveness of the website. However, modern trends demand simplified functionalities from websites.
Usability of a website can be measured by assessing it from a user’s point of view. The ease of navigation, the time it takes to be loaded, gadgets included and other elements pertaining to both the appearance and functionality should be perfectly assessed to assure a smooth usability.
Your website becomes meaningless if it doesn’t have contents. The contents should be effective enough to provide a strong impression about the company, services and products, contact information and other relevant areas. The way you approach visitors via contents is highly instrumental to convince them. A friendly addressing inside a professional approach is essential. The content must be relevant, accurate, meaningful and up-to-date. You should update the contents always with SEO friendly texts.
Although website development and website designing are independent aspects, they have a strong interconnection. This is why web designers and developers have to work closely for a better end result.
Selecting the ideal CSS template for your website
It is not a surprise to see the webmaster’s preference on Cascading Style Sheets (CSS) over conventional HTML table designs. CSS technology offers you various features to uplift the functionality and the appearance of a website. That is why even the World Wide Web Consortium has recommended websites owners to use CSS whenever it is possible.
Despite the plethora of benefits your can experience with the use of CSS, this article emphasizes the ways you can select a good CSS template for your website. Truth to be told, the abilities and skills are different from designer to designer and hence not all the designs are good as templates. Here is some food for thought when selecting the perfectly matching CSS template for your website.
The main reason for a website owner to select CSS is its ease of maintenance. There are some designers who misuse the enormous strength of CSS techniques and such templates may not deliver what you expect. Therefore, when selecting a CSS template, you need to refer to the codes properly and see if they are perfectly commented. A well structured, easy to use CSS template should have every block commented, so that the modification process is easier. Also, you need to make sure that all the blocks are logically named for convenient management. With such approach, you will be able to locate all the blocks perfectly within the entire layout.
No matter what the programming language used, naming convention is a highly critical aspect, particularly to ensure a highly customized output. If it is within your capability, make sure to check and choose a design that uses external style sheet linking. Such strategy would be highly useful if you expect a flexible CSS template.
The next important aspect to consider is the amount of images that the developers have used the la layout. Any user may easily be attracted to a template that comes with beautiful images (particularly when it comes to elements like header banners). However, the truth is, that you shouldn’t such layout that uses large amounts of images; such design will make it harder for you to create a unique design. The more the images, the harder it is to make it unique. So, in simplest terms, you should select a CSS template that has minimal number of images.
CSS templates are capable of helping your website to get the perfect start it deserves. However, thy key is to select the right kind of template. It is a cost effective way to download a CSS template and use it for a website other than hiring a professional to do it. There are some sources to offer free CSS templates. If you wish more professionalism, however, you may download a paid template which is still a lot affordable than hiring a professional to develop CSS contents for you.
Pros and Cons of using website templates
In laymen’s term, website template is basically a pre-designed website that is available to purchase and customize with own content. Images, colors and textual contents of these web sites can be easily customized and used as an own, unique website. Like with any other product in the real world, website templates too have both advantages and disadvantages. Mentioned below are some of the most noticeable pros and cons of using website templates.
- They are ready to use
A website template comes with all the features, layouts and effects; all you need to do is to replace the contents. You don’t want to go behind a professional web designer and explain your requirement; just select the best matching template from the preferred store and you are ready to go! By adding copyrighted contents and images, you can convert the template into a unique website.
- Helps you to save time
Time is money. Technically, it is a ‘crime’ to spend months on designing your website. The best way to remarkably reduce the time you spend on developing a website is using a template. Technically, you will be able to have your website up and running in couple of days; it is a matter of preparing your contents and uploading them.
By using a website template to design a website, you can save a considerable amount of money. This is a very attractive option especially for startups considering the limited budget they possess. Hiring a professional website designer will cost you thousands of dollars in most of the cases.
- Versatile options
Website templates come with a high versatility. There is large number of websites available – it is a matter of selecting the perfect match from the gallery. All of these websites are made to be compatible with the latest technological trends and software programs.
- Great functionality
Companied release website templates after testing the functions. This functionality can vary from basic level website to high-end ecommerce platform. Photo galleries, chat functions, online polls, different payment processes etc. are offered with these templates for your convenience.
Like with any other product, despite all the good characteristics, web templates have some cons too.
- You cannot expect complete exclusiveness
Web templates are available to download by any person by paying the respective price. The same template can be downloaded by hundreds, if not thousands, of users besides you. These sites may appear similar in layouts unless you do in-depth modification.
- It may be hard to execute complete customization
As we already know, templates come with pre-built space allocations (for text and images). It can be hard or impossible for users to change these spaces. In case of changing the pre-allocated size, the entire setup will be messed up.
Having considered all the facts, using templates is a wise option, particularly for startups. Affordability, quick setup and ease of use are great benefits for a business that looks for an impressive kickoff.
What you must know about responsive web designing
Devices like smartphones, tablets, phablets and net-books have become exceptionally popular among the modern society. As a result of this enormous popularity, modern people use mobile devices for web browsing more than ever. Prior to the introduction of responsive web designing, websites were designed to be solely compatible with PC displays. These websites were barely readable on mobile devices. After mobile devices took the market by storm, web designers took all the measures to design all-device-compatible websites and responsive web designing is the end result of that effort.
What is the specialty of responsive web designs?
The main visible specialty of responsive web designs is fluidity. This awesome characteristic is powered by fluid grid technology. Thanks to this innovation, the entire design of a responsive website automatically scales to the size of the screen. Because of this auto-adapting feature, responsive web sites are perfectly viewable via all the screens from Smartphone screens to massive monitors. This is a wonderful way to popularize a website among the mobile device users without getting rejected.
In responsive web designs, fluid grids perform collaboratively with CSS3 media queries. Almost all the browsers support the media queries and these queries allow the website owner to collect necessary information from the user pretty easily.
Benefits of responsive web design for a business
If you don’t use responsive web design and still wish to approach different visitors who use different types of devices, you may have to give them alternative URLs for each device. This option is a highly time consuming, inconvenient method in this fast paced environment. Such approach is a major aspect to hinder your SEO campaigns too. However, with responsive web design, you can approach all the devices with a single designing process; responsive designs include option to format the site to be compatible on any platform. Flexible layouts, fluid grids and media queries are the key elements behind this hi-end technology.
Providing multiple URLs for your visitors is a huge burden for you to perform your SEO strategies. Multiple URLS means multiple websites; you will have to apply your SEO strategies on all these sites separately. It can multiply the cost and the time you have to spend promoting your website. Moreover, maintaining multiple websites for a single purpose is a very inefficient way. So, if you expect the best ROI (Return On Investment) from a website, the smartest decision is to go for a responsive website.
Like any other product, responsive design has some limitations. The most noticeable limitation of responsive web design is that it will require you to download unnecessary markup. Due to this reason, your website may require additional server space.
Overall, selecting responsive web design is a great investment for a business owner. Attractive appearance, fluid navigations, user-friendliness and the SEO compatibleness are major plus points that create positive impacts in terms of the popularity. A perfectly designed responsive website can draw customers and increase the conversion rates remarkably.
How to simplify your Web Design?
Designing an attractive website requires a great amount of skill. In fact, it requires some artistic skills and hence web designing is considered to be an art. Without innovative ideas, it is hard for a person to become a good web designer. Your business website is your online presence. A well-arranged, elegant website helps to create a strong impression on the visitors; it helps branding strategies too. That is why modern businesses are heavily focused on maintaining presentable websites.
Your website doesn’t want to be complicated; such websites will confuse customers and make them frustrated. This is one of the major reasons for very high bounce rates. When the majority of visitors tend to leave your website immediately, you can hardly think of maximizing the conversion rate. Therefore, keeping your website as simple as possible is vital in terms of increasing the popularity. Mentioned below are some tips to use and simplify your website.
- Determine what the essentials are
One of the most important aspects you must remember when designing a webpage is to determine the essential components. In other words, you should put all the efforts to make your website a “beyond-good” design. First, take some time and assess the requirement of essentials; don’t go for too fancy options just because you can or for the sake of the availability.
- Limit the page number
Another effective way of simplifying the design of the webpage is to reduce the number of pages. Too many pages will confuse the navigation process and avoid customers from keep browsing. Moreover, reduced number of pages helps your website to load pretty quickly. Focus on the essential contents and distribute them among a couple of pages. Such simplified process will maximize the curiosity of the visitor and increase the conversion rate.
- Use a simple color scheme
If you expect to simplify the website design, you should utilize a simple color scheme. Think of the purpose of your site and the type of your business before selecting a color scheme. Use an appealing smooth color scheme that doesn’t frustrate the viewers. Be sure to avoid too fancy colors. The simpler the color scheme, the better the design is.
- Make it compatible with the browsers
Regardless all the other measures you take to simplify the design, everything becomes useless if your website is incompatible with browsers. Therefore, it is a must-do thing to check the browser compatibility of the website before finalizing the work. Try your website in various browsers and see is all the gadgets work perfectly. See if it appears on mobile devices and PC screens seamlessly before you launch it.
If you find it difficult to design your website from the scratch and make it simple, you are left with two options. Hire a professional or download a professionally simplified website template and modify it. The second option of course, is going to be highly cost effective compared to the first option though. These templates are SEO friendly too.
How to make your website mobile friendly?
Due to the recent developments in the technology, the number of mobile users has dramatically increased. As a result of the increased mobile usage, accessing internet via mobile devices is becoming a norm. Majority of us are now connected to internet 24/7. This is a serious fact businesses should consider when approaching potential clients. Each and every business should confirm if their website is mobile friendly, however, a surprising amount of websites don’t fulfill this requirement. Mentioned below are some essential things to verify if you expect your website to be mobile friendly.
- Increase the loading speed
Generally, mobile users need to access information pretty quickly. If your website takes too long to be loaded on mobile devices, you should redesign your website at your earliest. In fact, your page should be loaded within 3 seconds or less, so your visitors don’t leave your site quickly. You may check the speed of your website using a free tool like Google PageSpeed Tester.
If your website takes too much of time to get loaded, you may have to optimize your images or do other tweaks like compressing the files using HTML, JS or CSS codes.
- User-friendly navigation
You should remember that you cater for a crowd that is on the move. You should make navigation process easier so they continue to visit your site. Confusing navigations are easily rejected by visitors nowadays; they prefer simplicity. Make sure that you avoid image buttons and complex drop down navigations as they don’t work perfectly with mobiles. Make the navigation bars as simple as possible.
- Prominent call-to-action buttons
Mobile users look for rapid answers as they want to make a decision quickly and perform an action. If you make them wonder around on the page to perform an action like “order”, “book”, “buy”, “download” etc. you are way behind the competition. Place these buttons prominently and let the users find them easily.
- Use concise contents
Short, concise contents attract readers easily. Emphasize the key points and avoid unnecessary paragraphs. Don’t let the visitors scroll down just to see the contents; let them read it within few seconds. However, usage of friendly tone is important in this case.
First, have a good idea about what the users are searching for. Open hours, directions, contact details etc. should be easily readable. Be sure to shorten the product descriptions.
- Use a simple design
Don’t use popup ads; they are annoying. Avoid Flash contents too. Instead you can use smaller images that perfectly fit mobile screens. If your visitors have to zoom in and out to navigate, your website needs a redesign.
- Clean, simple fonts
Be sure to use a simple and clean font so it appears perfectly on the smaller screens. Arial, Calibri, Trebuchet MS, Georgia and Times New Roman are some great fonts.
It is all about simplicity when it comes to a mobile friendly website. Don’t try to use all the effects available just because you know them.